Introducing THE LIST: the first social commerce platform for luxury fashion connecting professional sellers and consumers to entertain, engage and transact.
The revolutionary platform officially launches its iOS mobile app to the public today, December 15th.
THE LIST raised $3.5M in seed funding, including global fashion authority and entrepreneur Rachel Zoe, who is an active investor and advisor in the project.
"As a lifelong fashion enthusiast and creator, I'm incredibly excited to come on board as both an advisor and investor in THE LIST, which developed an exciting platform that perfectly blends commerce, social media, and entertainment into one accessible package for both shoppers and brands alike,” said Rachel Zoe.
“One of the differentiators I love most about THE LIST is that the app offers users unprecedented access to some of the world’s most exclusive and sought after brands and retailers, while also introducing exploratory touchpoints through a totally curated and personalized shopping experience.”
Completely reimagining the digital shopping experience, the app offers consumers immediate access to a network of leading global brands and retailers, trending emerging designers, and personal shoppers.
Users can then discover and shop through a highly personalized content feed and source hard-to-find items from around the globe.
THE LIST works exclusively with authorized, professional sellers, so shoppers can be sure about authenticity, product quality, condition, and fulfillment.
“We are entering a new era of e-commerce that no longer focuses only on the transactional phase. THE LIST provides a unique, seamless experience by covering the entire journey from inspiration to purchase and combining social discovery, live interaction, and shopping, all in one place,” said THE LIST Founder & CEO Andreas Skorski.
“First and foremost we are a tech company connecting consumers and professional sellers globally, and enabling them to not only transact but also directly interact and build virtual relationships.”
Through its omnichannel business model, the luxury fashion aggregator onboards new retailers and brands and launches their merchandise much faster than traditional online retail.
THE LIST provides its retail partners with a computer vision-based software integration to ensure easy and automated inventory management.
The new app will allow professional sellers to easily set up their own digital store, where they can determine how their brand and products are presented and promoted.
With direct customer interaction, they’ll be able to focus on building valuable client relationships while the platform handles the entire fulfillment process including insurance, taxes & duties, and store-to-door express delivery to 190 countries.
Learn more about THE LIST and download on the Apple App Store or visit gothelist.com.
Photography by: Tibrina Hobson